Ideal Agent Profile
The six attributes below measure the profile of the ideal Scenic Sotheby's International Realty agent or team member:
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Ethics At Scenic Sotheby’s International Realty, agents are expected to conduct themselves in accordance with the absolute highest standards of personal integrity and professional ethics. The ideal agent shares concern for the well-being of their company, colleagues, industry peers and customers. |
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Professionalism Scenic Sotheby’s International Realty agents project competency through their choice of words, deeds and dress. Their actions, attitudes and attire align with the professional positioning of the Sotheby’s International Realty brand in today’s competitive real estate market. The ideal agent makes a commitment to service, continuing education and esprit de corps. |
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Productivity Today’s competitive real estate market awards success to those who reject mediocrity and elevate the standards of the real estate profession; our ideal agent does just that. Furthermore, our ideal agent does not strive to be everything to everyone; rather, they focus on flourishing within a niche segment of the real estate market that delivers an unparalleled lifestyle, a desirable location or an exceptional value. |
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Balance Scenic Sotheby’s International Realty encourages its agents to seek balance between their personal and professional lives. The ideal agent makes a connection with the community – through involvement in the arts, their church, local politics, philanthropic organizations or service clubs – and cultivates personal interests that enrich their relationships with family, friends, colleagues and customers. |
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Experience While our ideal agent is traditionally one with years invested in the real estate industry, the experience an agent creates for their customers is often just as strong an indicator of future success. Our ideal agent provides exceptional customer service and strives to deliver personalized attention deserving of their elite customers. They plan for success by following an established business plan. |
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Collaboration Our ideal agent thrives in a team environment, openly sharing ideas and listening to those of others. They are considerate of their colleagues and cooperate with them when prospecting overlapping areas of the market. The ideal agent has no room for animosity, and always conducts business in a dignified manner. |
The ideal agent is:
- a team player
- proactive
- a leader
- self-disciplined
- drive by a love for the business
- client-focused
- highly-ethical
- highly-personal
- highly-professional
- strongly-motivated
- willing to learn
- willing to share
Overall, the ideal agent has a reputation that comes with little to no controversy, is truly in the pursuit of improving themselves and is committed to a career in real estate.





