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Step 4: Prepare for Listing Consultation

Written by Will Maberry

Updated at May 26th, 2023

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  1. Prepare an ABC Repair List for the property using the template in Design Vault. For items that visually impact the property, consider contacting your preferred repair person and ask that they provide you with a rough quote and estimate of time to complete the work. Establish this prior to contacting your preferred photographer and/or videographer.
  2. Contact your preferred photographer and/or videographer and ask them for their availability following your scheduled listing consultation, adding time to accommodate repairs that visually impact the property. Ask that they pencil in both the shoot and delivery dates on their calendar(s). Our Preferred Photographer Contact Details can be found in Google Drive > Shared Drives > Marketing > Preferred Photographer Contact Details and Price Sheets.
  3. Prepare a Comparative Market Analysis of the property using Cloud CMA. Click here to watch a video demo.
  4. Determine which marketing plan you'll implement for the property based on your recommended list price. If you're unsure about how best to market the property, now is the time to schedule a meeting with the marketing department prior to your listing consultation.
    1. The Scenic < $400K
    2. The Powell $400K to $1M
    3. The Stallworth $1M to $2.5M
    4. The Draper $2.5M to $4.5M
    5. The Oyster $4.5M +
  5. Prepare a Listing Agreement for the property in Form Simplicity. Leave the line for the list price on the Listing Agreement blank. In the Registration of Non-MLS clause, pre-filled under additional terms, enter an anticipated launch date that takes into account the availability of your photographer and/or videographer – and as needed, your property inspector – and their projected turnaround time(s). Click here to watch a video demo.
Step 3: Conduct Property Preview Step 5: Conduct Listing Consultation
consultation ready listing prep

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  • Step 1: Conduct Pre-Listing Interview
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  • Step 2: Prepare for Property Preview

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© 2022 Emerald Coast Association of Realtors MLS. All rights reserved. IDX information is provided exclusively for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information is deemed reliable but is not guaranteed accurate by the MLS or Scenic Sotheby's International Realty. Vendor Member number: 28178. Data last updated: 2022-12-20T23:59:24.9.
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